Posts Tagged ‘New York’

Seven Steps To Creating A Successful Benefit – Part 7

Thursday, June 1st, 2017

The “It’s Time To Get Out Your Checkbook” Speech

Who makes the necessary “Now it’s time to get out your checkbook” speech?  

How do you propose doing that when you’re webcasting from NYC?

Yes, that moment of “OK, now it’s time to get out your checkbook” is the climactic moment of your benefit – even if you’ve sold $5000 tables. You want to approach your potential donor at just the right time when they are most excited and most inspired by the experience you’ve just given them. And you want that request to come from the leader of your organization. And you want that leader to be well rehearsed in what he or she has to say, be a good speaker, feel natural and make a very fine impression in this all too important speech. You want them to have presence. Not always easy …

An “Is Anybody Listening?” Webcast Benefit will originate from New York City, but your pitch speaker can be in Akron, Ohio in the comfort of his living room or in his plush office at work. He or she can come into the webcast live or even pre-taped and give their pitch well rehearsed and natural. This can all be done on a laptop computer sitting in front of them or, if you like, could be pre-recorded and inserted into the webcast at just the proper place in the evening. Donations can be made online at a previously arranged link and submitted through your guests’ handheld devices or cell phones.

Speak to us about the many more intriguing time saving and financial bonuses of using “Is Anybody Listening?” as the draw for your next benefit.

Seven Steps to Creating a Successful Benefit

Part 1: Producing A Benefit
Part 2: Your Audience
Part 3: The Professional Producer/Presenter
Part 4: Promoting Your Benefit
Part 5: The Cost And The Profit
Part 6: The Benefit – More or Less

Seven Steps To Creating A Successful Benefit – Part 5

Thursday, June 1st, 2017

 

The Cost And The Profit

There seems to be a bit of a Catch 22 here. I need the funding to stimulate my cause, but don’t really have the money to produce the benefit in the necessary fashion to begin with.

What do I do?

We’ll work with you. Payment from you comes to us in three ways – a base rate of $500 per webcast, a projected count of $10 per person (non-refundable) upon the signing of your agreement, and a final tally of your per person attendance on the day after the webcast. We suggest you keep your initial projected count of $10 per person low and only count how many you absolutely know will attend to keep your upfront cost as low as possible. If more than your projected count show up, all the better. You can pay for the additionals on the day after the presentation.

Seven Steps to Creating a Successful Benefit

Part 1: Producing A Benefit
Part 2: Your Audience
Part 3: The Professional Producer/Presenter
Part 4: Promoting Your Benefit
Part 6: The Benefit – More or Less
Part 7: The “It’s Time To Get Our Checkbook” Speech

Seven Steps To Creating A Successful Benefit – Part 4

Thursday, June 1st, 2017

Promoting Your Benefit

Our organization has a strong and dedicated following, but we need to get them all under one roof at the same time. Promoting this event seems both expensive and time consuming.

Where do we start?

Most organizations have a tough time at promoting, advertising and audience development. Again, monies are spent where they don’t need to be spent and promotion opportunities are missed because the organization is not in the business of promoting. Also, the organization’s staff is too busy running the organization to do all the extra work of promoting the benefit properly.

An “Is Anybody Listening?” Webcast can be easily promoted through your emailing list and physical posters distributed in your community, but where our expertise really becomes effective is in our ability to promote through social media. As an example, if your organization has a Facebook page, we can help you design and expedite a very focused Facebook Ad campaign targeting your particular audience for your benefit.  If you are interested in working with us in this capacity, we’ll be glad to offer professional services for your benefit ad campaign.

Also we recommend having at least 4 weeks lead-time where we will supply you with 6-8 professional email flyers promoting the various aspects of the Webcast and parceled out evenly over the 4 weeks. We’ll do the heavy lifting while you can just sit back and count the blessings!

Seven Steps to Creating a Successful Benefit

Part 1: Producing A Benefit
Part 2: Your Audience
Part 3: The Professional Producer/Presenter
Part 5: The Cost And The Profit
Part 6: The Benefit – More or Less
Part 7: The “It’s Time To Get Our Checkbook” Speech

Seven Steps To Creating A Successful Benefit – Part 2

Thursday, June 1st, 2017

Your Audience

My audience of potential donors is small and scattered around the globe. How do I reach them?

Most benefits only reach a local audience – those who are within driving distance of the venue and also happen to be free on that particular evening at that particular time. But what if your audience is bigger than that? What if your potential reach is world-wide? What if your potential donors are scattered around the country? Or what if they just happened to be traveling elsewhere on that particular evening?

Here’s how to go far beyond your usual local audience and reach people of interest around the world.

“Is Anybody Listening?” Webcast goes to them wherever they might be – anywhere in the world. It can play to groups or individual on their meeting houses or their living rooms. Additionally, when the webcast is presented, it is also recorded in its entirety at absolutely no extra cost and can be shown again and again to individuals and groups when needed.

Seven Steps to Creating a Successful Benefit

Part 1: Producing A Benefit
Part 3: The Professional Producer/Presenter
Part 4: Promoting Your Benefit
Part 5: The Cost And The Profit
Part 6: The Benefit – More or Less
Part 7: The “It’s Time To Get Our Checkbook” Speech

Seven Steps To Creating A Successful Benefit – Part 1

Tuesday, May 30th, 2017

 

Producing A Benefit

I need to raise money for my favorite cause. Where do I start?

Here’s an engaging way of producing your next benefit!

Need to raise funding for your special church project or favorite charity organization? One of the first things a good event producer looks for is an Inspirational Entertainment that draws potential donors to your benefit evening. Clearly the draw of the event needs to be compelling, elegant and inspiring. Yes, it’s all about the giving, but if there’s one thing I’ve always understood, it’s this:

Working in the theater for some four decades now, I’ve had the necessity to raise money for my various projects through backer’s auditions again and again. What I’ve learned is that potential investors who attend really don’t invest in the play or musical, but instead, they invest in the backer’s audition. They come to your evening knowing relatively little about the concept or script, but if you do the audition right – polished, professional, with great talent and great songs – they gain a kind of confidence in the talent behind the audition and decide to invest in that.

 I’ve also had the opportunity to produce and direct many world-class benefits at both Lincoln Center and Carnegie Hall in NYC and have seen the power of presentation result in hundreds of thousands of dollars of donations.

And, unfortunately, I’ve also had to attend all too many benefit evenings that simply do it wrong – are overly long, disorganized and simply boring. Ya’ wonder how they ever raised a cent.

I’ve also seen benefits that were so costly to produce that the benefit cost more to produce than the money raised!

So the trick is to do it with low cost up front, put a well organized and inspiring entertainment on the stage, keep the speeches short and give the potential donors an evening that thrills and inspires and builds confidence in you, the producing organization..

“Is Anybody Listening?” Webcast is a professional, polished and inspiring concert with a theme that touches hearts and minds and can be shaped to meet your constituency.

Seven Steps to Creating a Successful Benefit

Part 2: Your Audience
Part 3: The Professional Producer/Presenter
Part 4: Promoting Your Benefit
Part 5: The Cost And The Profit
Part 6: The Benefit – More or Less
Part 7: The “It’s Time To Get Our Checkbook” Speech

IAL Funder Letter #7

Monday, May 16th, 2016

Dear Friend,

Is Anybody Listening?

Who is our audience?

Audience-1-450

You are.

But it must go beyond you. We speak to the “spiritual, but not religious”, the independent spiritual seekers, the millions of other healers on the planet – those that sit on the neighboring edges of our particular healing nation.

We offer an ‘alternative’ approach to awareness and healing – or perhaps an ‘additional’ approach.

The power of church in many people’s lives is great. But what about the many people who don’t go to church? What jogs their thought to a more spiritual approach and to the spiritual solutions that WILL solve the problems of our world?

Our particular language is music and song. It’s a universal language that speaks to all. It entertains, educates and inspires. It’s a joyful enterprise.

Audience-3-450

Nobody has a corner on Truth. The Truth is simply available to all of us.

Learn More:

Is Anybody Listening

Participate Now:

http://watchfiremusic.com/wfm/is-anybody-listening/donate-now/

 

Thanks for listening,

Peter Link

The Glorious Expansion Of An Idea

Tuesday, February 16th, 2016


Why does a light bulb symbolize an idea? Because it represents the expansion of light – the pouring in of light upon a particular subject.

And that’s exactly what is happening now with Is Anybody Listening? – Concert Theater and Webcast. The light around it is growing brighter every day.

It started out to be a piece of concert theater that explored the lost art of listening through music and song, but it has developed these past few months into a far wider and even potentially mammoth project that through both music, multimedia and live performance will explore the awareness, and subsequently the healing of the problems of the world around us.

Consider the power of Michael Jackson and Lionel Richie’s We Are The World released in 1985 and unifying the world, raising millions for charities and going quadruple Platinum in a few short weeks.

Consider the impact of the Beatles’ All You Need Is Love to the Woodstock Nation of people uniting under the banner of Love and essentially standing up against the war in Viet Nam and working for peace.

Consider Peter, Paul and Mary’s If I Had A Hammer, Paul Simon’s Homeless, Joni Mitchel’s Parking Lot …

 The list goes on and on.

Music is a timeless connective that goes beyond language and culture and has the power to unify thought.

And so Is Anybody Listening? — more than any one thing — is about Awareness.

The first step of healing is always to identify the problem, the cause – not the result, but the mental cause of a problem. This is our intention here at Watchfire Music – to identify World Issues that need our attention – not through fear mongering headlines, but through positive value focus on awareness and healing. And while we’re at it, be highly entertaining.

Have you ever been healed by a song? Many have. Music is one of the most powerful tools of communication that we have to effect world thought.

So in June of 2016 we will first present the pilot performance of this endeavor, Is Anybody Listening? and then run it all summer as we develop it at the Sheen Center for Thought and Culture, New York’s newest arts center.

Our first act’s offerings will explore the World Issues of the universal quest for Truth, the dignity of women, racism, aging and dementia, dissolution and solution, and the present solution to it all, Love.

The second act will take one of the greatest problems we face in the future, that of Global Water Scarcity, and begin to investigate it in depth. Aptly named H2O, the concert and webcast uses nature’s cycle of water as a metaphor for mankind’s journey, his grappling with mortality and its multifarious meanings, and finally mankind’s eventual rise to a higher consciousness.

As water follows its natural cycle from sky to earth, to river to ocean, and back to the heavens, so man struggles in the same metaphorical cycle. “H2O” deals strongly with the world-wide problems with water today, its relationship to global warming, and correlates these issues with man’s moral responsibilities to the planet and its people.

The very same water

That is wetting your lips

May have flowed through the streets

Down in New Orleans

 

Or flowed down the cheeks

And spilled upon the piano keys

As the brilliant Tchaikovsky sat

And wrote his Pathétique.

 

Here on this rock

As we journey through time

We live by the grace of water

For it bears within its essence

This miracle of life

And infuses this life into the world

From “Water”, Music and Lyrics by Peter Link

Here on this planet, “Where there is no water, there is no life.” And yet life is everlasting, eternal. A higher consciousness will some day clarify this seeming contradiction and put an end to this fear of scarcity. This is the kind of awareness that we hope to bring to mankind. We are not governed by the laws of matter as it seems, but rather, ultimately, by the laws of Spirit and the Spiritual world that our Spiritual leaders have been revealing to us for centuries.

We hope to continue this exploration through music and lyrics, using the new and exciting tools of technology that are at our fingertips to communicate our findings.

We hope you will join us in this endeavor.

Contact:

Marivic Bay Mabanag

For funding opportunities and partnerships

Email: marivicmabanag@yahoo.com

Cell: 415.845.5004

Or

Peter Link

CEO & Creative Director

Watchfire Music

Email: peterlink@watchfiremusic.com

908.608.3189

IDEA

Update On “Is Anybody Listening?”

Saturday, December 26th, 2015

IAL_temp_logo_400px

The news is all good.

Our RocketHub crowd funding campaign succeeded on several different levels. Though we did not meet goal, we ended up with $15k plus that we did not have before we started. We not only paid the costs of the campaign, but also ended up with a substantial profit to move forward over the next few months.

We also learned many things about our constituency, our tribe. We learned what kinds of people cared about what we were doing and what kinds did not. We learned who our true fans were and we learned who is content to just watch. And we learned about the types of people that we will cater to and those who are simply just not that involved. This was hugely helpful.

Because of what we learned, we shifted the project and pointed it in the directions of interest. I’ve always said, “We serve you. Tell us what you want in the way of inspiration and inspirational music, and we’ll do our best to provide it.”

You spoke; we listened.

In meetings just recently Watchfire Music will now partner with the Sheen Center For Thought and Culture, NYC in producing a wide variety of inspirational music both as live events performed in and webcast from New York City, and also as a series of 20-minute video modules that can be repurposed for a myriad of events ranging from theatrical to corporate and from church to charity productions.

These modules will address a myriad of world problems, inspire in a most entertaining fashion with pertinent songs and arresting visuals, and tune the ear and eye to a better sense of listening to the heartbeat of the world around us.

“Is Anybody Listening?” will focus the imagination and attention of people around the world on the problems that we face and the solutions that are at our fingertips, and is a clarion call to the world to pay attention.

Our focus audience and clients:

Individuals Seeking Inspiration

Corporations

Fund Raising Benefits

Theatrical Presentations

Nonprofit Charitable Organizations

Church Groups

Here are just a few examples of the issues that the modules would address:

Water — Global Water Crisis

Healing Response to World Tragedy

The Intercession of Science and God in the Universe

Corporate Promotions and Public Opinion Issues

Shootings and Gun Control

Spiritual Awareness

Healing Depression

Terrorism

For those of you who donated, we are working now on fulfilling our obligations to you and clarifying your part in this endeavor over the next few weeks. Thank you and welcome to the fold.

We now have well over a hundred dedicated people working on this project. Our goal is to now add some zeros to that 100. We need each of you to reach out to others who share these interests and would like to help.

These monies and these ideas are just a start, but there is a strong professional foundation underlying this project that insures its success. Between the Sheen Center and Watchfire Music and other great professionals that we will attract, this project will move forward and through music will inspire the world to better listening and therefore better action and reaction.

Join us. It’s a most exciting road we travel.


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